U.S STREAMING SERVICE LAUNCHES POP-UP CHANNEL DEVOTED TO DEGRASSI

A U.S. streaming service is launching a so-called “pop-up” channel devoted to the Canadian TV series “Degrassi.” Pluto TV, which is owned by American media giant Viacom, will stream “Degrassi:The Next Generation” and the later “Degrassi” for viewers in the U.S. and U.K.

“Degrassi: The Next Generation,” the fourth iteration of the decades old franchise, aired from 2001 to 2009, and launced the careers of stars including Drake and Nina Dobrev. In its tenth season, the show rebranded as “Degrassi” and became a telenovela, producing roughly forty episodes per season from 2010 to 2015.

The Degrassi franchise is owned by WildBrain, formerly know as DHX Media, a Canadian producer and distributor of child and youth oriented programming.